The Sales & Marketing BPO Resource

From eBPO.in – Home of BPO Online

eBPO.in – Home of BPO Online

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Sales & Marketing BPO Resource

The Sales & Marketing BPO section of eBPO.in provides a listing of WWW resources for BPO resources in Sales & Marketing functions. eBPO.in is the home of business process outsourcing online.

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See The Sales & Marketing category @ BlogOut, The Outsourcing Blog for regular updates on processes and outsourcing for this domain. (BlogOut home)

• E-marketing Processes

• SEO outsourcing
• Customer profile info aggregation, updation & maintenance
• Internet Marketing Strategy & Consulting
• Search Engine Marketing
• Link Building
• Web Analytics
• Newsletter Campaign
• Promotional Writing
• Online and offline contests and events back-office support

• Order Fulfilment Processes

• Pick & Pack
• Multi-Currency Payment Processing (phone/Web)
1. credit cards
2. direct debit
3. bank transfer
4. check
5. on account
6. Postforskott (Sweden)
7. cash on delivery (Germany)
8. invoice and accounts receivable
• Delivery Management

1. reverse logistics process
2. Order Delivery
3. Track & Trace: On-line tracking
4. Returns Management/Reverse Logistics
1. Payment refunds and credit processing
2. receipt of returns, inspection/validation of goods
3. customized disposition, product recalls and first line diagnostics
• Order Entry
• Order Processing
• Bar-coding
• Free Warehousing
• International freight forwarding
• Inventory Management
• Order Fulfillment
• Order Processing
• Re-labeling
• Re-packaging
• Returns Processing

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• Sales Collections Processes

• Inbound and Outbound Calling Processes Financial Services Clients
• Outbound Telesales Collections and Customer Callback

• Market & Consumer Research

• Customer Analytics
1. Consumer analytics
2. Campaign analytics
3. Marketing analytics
4. Transaction analytics
5. Technical analytics
• Data & information research

1. Secondary research - web databases
2. CATI and CAWI services
3. Data Processing & Analysis
4. Integration of secondary and primary research
5. OCR data entry
• Collect and update information for comparison shopping portals, financial advisories, online travel guides and other information portals
• Market research experts for collecting and analyzing information on your markets, prospects and competition to help your sales teams
• Market analysis
• Competitive analysis
• Market Intelligence Gathering

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• Customer Care Processes

• Billing
• Account management
• Service Quality Management
• Return material authorizations
• Inbound sales
• Collections/Call backs
• simple queries (accounts details and maintenance, information on products and services purchased, travel services required, service changes / swaps)
• complex questions (escalations, premier queues)
• inbound sales including cross-sell and up-sell services
• Customer retention
• Research escalated cases and provide solution
• Cross-sell / up-sell purchases
• Compliant and query resolution
• Activation and change of services
• Product information support
• Order management
• Warranty / replacement support
• Booking and reservations
• Loyalty programs
• Account queries and maintenance
• Insurance claims calls
• Service activations
• Billing queries
• Order fulfillment
• Product / service features support
• Cross-sell and up-sell
• Correspondence management
• Account maintenance
• Marketing strategies
• Sales and promotions
• Contract extension

• Credit Check
• Service Warranty Management
• Account Maintenance and Updation

• Customer Interaction & Support
1. order status
2. information on products and services
3. account status
4. reservation status
• CRM

1. Loyalty Programs
1. Order Status
2. Account Maintenance
3. Service Dispatch
4. Customer Relations

• Advertising and Public Relations Services Processes

• PR Outsourcing
• Media Buying & Planning Outsourcing
• branding

• Telemarketing & Telesales Services

• Interaction with potential customers for "prospecting" i.e. either for generating interest in products and services
• Up-sell and cross-sell to an existing customer base
• Complete the sales process on-line
• Outbound direct marketing campaign
• Selling home equity loans to target consumers
• Telesales for extended warranty
• Welcome calls
• Insurance calls
• Selling the services related to partner programs and promotions
• Selling 'sticky services' and sales referrals
• Sales lead generation support
• Customer satisfaction surveys
• Distributor satisfaction surveys
• Event Organising
• Event Invitations
• Sales lead generation
• Sales pipeline building
• Building B2B lists

• Marketing & Sales Strategy

• Alliance Management
• Market Infrastucture
• Sales distribution channels
• Outsourced sales force solutions – dedicated & shared. Could perhaps work for specific industries ( such as pharmaceuticals)
• Fieldforce Management

• Full Sales Cycle Outsourcing

• Marketing programs
1. Profile ideal customers
2. Develop lists/databases
3. Verify databases
4. Identify and qualify suspects
5. Manage lead distribution
6. Support seminars
• Sales programs

1. Support and evolve your sales model
2. Support post-marketing efforts
3. Turn leads into qualified business opportunities
4. Close sales
5. Perform team selling
6. Implement closed-loop reporting
• Customer development

1. Develop customer loyalty programs
2. Convert browsers to buyers
3. Cross-sell/up-sell current customers
4. Identify suspects and prospects for further development

• Retail E-commerce Processes

• Handle queries which require analyzing the situation and making decisions
• Trigger a purchase
• Manually allocate an order to a fulfillment center
• Virtual customer service center to manage customer concerns and queries through multiple channels including voice, e-mail and chat on a 24/7 basis
• 24*7 Live chat operators on your website
• Capability and experience in providing multi-lingual support over email
• Web-based Purchasing Support
• E-commerce Fulfilment Outsourcing

• Sales & Marketing Support Processes

• Application Processing
• Order Fulfillment
• Information Verification and Confirmation

Related Categories

· Advertising & Public Relations

· Sales Prospecting

· E-marketing

· Telemarketing & Telesales

· Marketing & Sales Strategy

· Market & Consumer Research

· Customer Relationship Management

· Loyalty Program Support

· Order Fulfillment Support

· Sales Support

· Call Centre

· Online Sales Support

Reference Resources for Sales & Marketing

See also:

• How Can I Generate Viral Marketing for My Products & Services – from Billion Dollar Questions
• IT, Software Directory for Sales & Marketing Functions – eIT.in
• SAP Sales & Distribution (SAP SD) Web Directory – SAP Portal @ eIT.in
• Comprehensive Search for SAP Sales & Distribution (SAP SD) – RnD.in

• Sales & Mktg
• American Marketing Association
• KnowThis
• The Chartered Institute of Marketing
• Salesforce.com
• Marketing Power – American Marketing Association
• The Institute of Direct Marketing
• We are a member of the Sales & Marketing Directory @ Serkai, The Web Cooperative

• Metrics & Statistics
• comScore/Media Metrix
• IAB – International Marketing Standards & Guidelines
• The Advertising Media Internet Centre

• Associations
• American Association of Advertising Agencies
• The Direct Marketing Association
• CMOR – Promoting & Advocating Survey Research
• American Association for Public Opinion Research
• Business Marketing Association
• National Association for Retail Marketing Services
• American Advertising Foundation
• The Ad Council
• Association for Interactive Marketing
• Public Relations Society of America
• Advertising Educational Foundation

• Customer Service
• SalesForce.com
• Customer Service Benchmarking Association
• Customer Database Management Benchmarking Association
• Customer Satisfaction Measurement Association

Add Links/Submit Links: Do you have a web resource that belongs to here? If you have a web site that you wish to include in this directory, do let us know the details by sending a note about your URL to [narsi] at [esource] dot [in] (please remove the []s and change at and dot to the standard formats) to add URL. We’ll quickly review the web site, and if found relevant, add it to the database. We look forward to web site owners and link exchange partners to submit URL. Thanks!

eBPO.in provides information, data, directory and web links resources for the business process outsourcing and related BPO areas. It is intended to be useful for clients and vendors looking at either outsourcing their business processes onsite, onshore or offshore, or providing outsourced services. It will make an effort to provide resources on tutorial/tutorials, guide/guides, tips, faq/faqs on these BPO topics.

BPO Reference

General Outsourcing References

Outsourcing and BPO FAQs

Offshore Outsourcing FAQ

Outsourcing Accounting – FAQ

Cap Gemini E&Y FAQ on Outsourcing and BPO

Common Problems with Outsourcing Deals and How to Avoid Them

Outsourcing Center

The Road to Outsourcing Success

Offshore Outsourcing Problems

IT Outsourcing 2 India

The Outsourcing Strategy

International Outsourcing : Stanford Research Paper

Outsourcing & BPO : A Tough Decision

Common Myths of Outsourcing

BPO Drives IT Outsourcing Decisions

Managing Outsourcing Risks

Outsourcing – Concept and Benefits

CIO.com : Outsourcing Research Center

Inside Outsourcing in India

BPO : Balancing the Risks

BPO: Inside Out

The New Trend in Offshore Outsourcing and BPO

E-business Strategies BPO Portal

Outsourcing Research Centre

Outsourcing – Reference Checking in Seven Steps

Outsourcing Consultants List and Outsourcing Consulting Directory

Offshore Outsourcing Business Model

Outsourcing Dictionary & Glossary

Major Outsourcing Companies for IT & Business Processes

Accenture

IBM

CSC

EDS

ATOS-KPMG

TCS

Infosys

Wipro

Satyam Computer Services

Cognizant

GECIS

WNS

GeoDig – Get Local!

Have you checked out the GeoDig directories for over 30 countries? GeoDig provides useful local and regional web resources for over 200 cities around the world. See the list of cities and countries for which GeoDig provides locality-specific web resources.

North America

USA - Alabama (AL) > Birmingham; Alaska; Arkansas (AR) > Little Rock; Arizona (AZ) > Phoenix, Las Vegas, Tucson; California (CA) > Los Angeles, San Francisco, Sacramento, Fresno, Bakersfield; Colorado, CO > Denver; Connecticut, CT > Hartford; District of Columbia, DC > Washington DC; Delaware (DE) > Wilmington; Florida > Miami, Orlando, Tampa, Orlando, Sarasota, West Palm Beach, Jacksonville; Georgia > Atlanta; Hawaii > Honolulu; Idaho; Illinois > Chicago; Indiana > Indianapolis; Iowa; Kansas (KS); Kentucky (KY) > Louisville; Louisiana (LA) > New Orleans, Baton Rouge; Maine; Maryland (MD) > Baltimore; Massachusetts > Boston, Springfield; Michigan > Detroit, Grand Rapids; Minnesota > Minneapolis-St. Paul; Mississippi (MS); Missouri (MO) > Kansas City, St. Louis; Montana; Nebraska (NE) > Omaha; Nevada (NV) > Las Vegas; New Hampshire; New Jersey (NJ) > Jersey City, Newark; New Mexico (NM) > Albuquerque; New York > New York, Buffalo, Rochester, Albany, Syracuse; North Carolina (NC) > Raleigh-Durham, Charlotte, Greensboro; North Dakota; Ohio> Columbus, Cincinnati, Cleveland, Toledo, Youngstown, Dayton; Oklahoma (OK) > Oklahoma City, Tulsa; Oregon > Portland; Pennsylvania > Philadelphia, Allentown, Pittsburgh, Harrisburg, Scranton, ; Rhode Island (RI) > Providence; South Carolina (SC) > Greenville; South Dakota; Tennessee (TN) > Knoxville, Memphis, Nashville; Texas > Austin, Dallas, Houston, San Antonio, El Paso, Austin, McAllen; Utah (UT) > Salt Lake City; Vermont; Virginia (VA) > Norfolk, Richmond; Washington > Seattle; West Virginia; Wisconsin (WI) > Milwaukee; Wyoming

Canada - Vancouver, Montreal, Toronto, Calgary, Ottawa-Gatineau, Edmonton, Quebec City, Winnipeg, Hamilton, London

Europe - UK - London, Glasgow, Manchester, Birmingham, Liverpool, Sheffield, Leeds, Bristol, Edinburgh, Leicester; France - Paris, Marseille, Lyon, Toulouse, Nice, Nantes, Strasbourg, Montpellier, Bordeaux; Germany - Frankfurt (Frankfurt am Main), Munich (München), Berlin, Düsseldorf, Hamburg, Cologne (Köln), Essen, Dortmund, Stuttgart, Bremen, Duisburg, Hannover, Nürnberg (Nuremberg), Dresden, Leipzig; Italy - Milan (Milano), Rome (Roma), Napoli (Naples), Torino (Turin), Palermo, Bologna, Firenze (Florence), Genova (Genoa); Spain - Madrid, Barcelona, Valencia, Sevilla, Zaragoza, Malaga, Murcia, Las Palmas, Bilbao; Scandinavia - Finland - Helsinki (Helsingin), Espoo, Tampere (Tampereen), Vantaa, Turku, Oulu, Sweden - Stockholm, Goteborg (Göteborg), Malmo (Malmö), Uppsala, Vasteras (Västerås), Denmark - Copenhagen (Københavns), Aarhus (Århus), Odense, Aalborg (Ålborg), Norway - Oslo, Bergen, Stavanger, Trondheim; Benelux - Belgium - Brussels (Brussel), Antwerp (Antwerpen), Ghent (Gent, Gand), Charleroi, Liège (Liege), Netherlands - Amsterdam, Rotterdam, Utrecht, Eindhoven, Tilburg, ‘s-Gravenhage (sGravenhage), Groningen, Luxembourg - Luxembourg City; Portugal – Lisbon; Greece – Athens; Hungary – Budapest; Poland – Warsaw; Switzerland - Zürich (Zurich), Geneva (Geneve, Genève), Basel, Bern (Berne), Lausanne; Austria - Linz, Vienna (Wien), Graz, Linz, Salzburg, Innsbruck; Ireland – Dublin

Asia - India - Mumbai, New Delhi, Bangalore; China & Hong Kong - Hong Kong, Beijing, Shanghai, Tianjin, Wuhan, Shenyang, Guangzhou, Harbin, Xian; Japan - Tokyo, Osaka, Yokohama, Nagoya, Sapporo, Kyoto, Kobe, Fukuoka, Kawasaki, Hiroshima; South Korea - Seoul, Pusa, Taegu, Incheon, Taejeon, Taiwan - Taipei; Malaysia - Kuala Lumpur; Singapore; Russia - Moscow, St Petersburg

Middle East - Turkey - Istanbul, Israel - Tel Aviv

Oceania - Australia - Sydney, Melbourne, Brisbane, Perth, Adelaide

Africa - South Africa - Johannesburg, Cape Town, Durban

Other useful resources @ eBPO – Memorable Ads Database

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